Caption patterns
Caption lines in the patterns of the winning videos, over frames from our example videos.
Hashtags
Four hashtag slots in one caption
- Product nickname
#sweatpantsjeans: what people search and comment.
- Niche
#fashiontok, #kitchengadgets: who it's for.
- Shop tag
#tiktokshopfinds, #tiktokmademebuyit: shoppers browse them.
- Moment (optional)
#movingin, #giftideas: when it's useful.
Three to six is enough. A wall of hashtags doesn't add reach and pushes the caption's first line out of view. Selling the product yourself? Put the nickname in the listing title too; a product description generator drafts it.
On-screen text and the caption
Where each line sits on the video
on my 7th tube 😭linked below 👇- The hook text
One or two lowercase lines ending in an emoji, top-middle third, first three seconds.
- One or two overlays after it
A price, or "linked below 👇".
- Word captions
They fit voiceover formats; keep them off the hook line. Our AI places captions by format.
