The best Billo alternatives for UGC videos
Billo is a marketplace where brands brief real creators and get UGC videos back, with its prices behind a sign-in. These four marketplaces publish theirs, so they're listed below from the cheapest to start with, then how Billo works and when making the video with AI fits better.
Updated . Outside prices and features are read from each company's own pages on the dates shown with them.
The closest Billo alternatives are other creator marketplaces that publish their prices: JoinBrands if you want to pay per video with no subscription, Influee or Insense if you brief creators every month, and Trend for a fixed price per video. All four send your product to real creators, like Billo. If you're still testing scripts, making the first versions with AI takes minutes instead of weeks.
- Billo's price
- Not public
- Free to start
- JoinBrands
- Fixed price a video
- Trend, $69–$92
- Monthly plans
- Influee, Insense
From each company's own pricing page, read on October 27, 2026; Billo's from its home page and help center, read on October 24, 2026.
The 5 best Billo alternatives in 2026
Cheapest to start with first. Every figure is from the company's own pricing page, read on October 27, 2026.
1. JoinBrands
Best for paying per video, no subscription
- Plans
- Free pay-as-you-go, or $99, $299 or $499 a month
- Fee on creator pay
- 15% on the free plan, down to 8% on Max
- Videos from
- $25 a UGC video; TikTok Shop videos and lives too
- Rights
- Unlimited usage rights on content you buy
The cheapest way to start: creators set their price from $25 and you pay the fee on top. Revision requests are capped by plan, so check yours before you brief a reshoot.
2. Influee
Best for hiring many creators a month
- Plans
- $229 a month for 10 collaborations, $529 for 25, $999 for 50
- Fee on creator pay
- 10%, so a $100 creator costs $110
- Creators
- 180,000+ worldwide, by its own count
- Payment
- Held until you approve the video
Month to month, with usage rights to the content on every plan. The subscription comes on top of what creators charge, so it pays off when you brief creators every month.
3. Insense
Best for creator ads run from Meta and TikTok
- Plans
- Brand $500 a month ($400 billed yearly); a one-month trial is $650
- Fee on creator pay
- 10% on Brand, 20% on the trial, 7% on Agency
- Ads
- Sends videos to Ads Manager as partnership ads; shares TikTok Spark codes
- Rights
- Full digital rights to the content you commission
Built for brands that run creators' videos as ads. The trial moves onto the Brand plan unless you cancel 48 hours before it ends, and creator pay is budgeted on top.
4. Trend
Best for a fixed price per video, no haggling
- Packages
- $550 for up to 6 videos, up to $3,872 for 56
- Per video
- About $92 on Starter, $69 on Scale
- Time
- 2–3 weeks to get all the content, on average
- Rights
- Full licence for social, your website and ads
Creator rates are set in advance, so there's nothing to negotiate. Credits expire 12 months after you buy them.
5. UGCLive (AI, not a marketplace)
Best for testing hooks before you hire creators
- Price
- Free Starter; Pro $20/mo ($14/mo yearly) to Max $100/mo
- Time
- Minutes, not weeks
- Who's in it
- An AI presenter or an AI creator
- Product in hand
- Generated, or filmed by you
No real customer holds your product, so it doesn't replace creators for hero ads. Use it to find the script and hook that work, then brief the winners to creators.
Billo alternatives compared: what you pay
| How you pay | Fee on creator pay | Usage rights | |
|---|---|---|---|
| Billo | Not public (sign-in) | Not public | Pass to you once you approve |
| JoinBrands | Free, or $99–$499 a month | 8–15% by plan | Unlimited, on content you buy |
| Influee | $229–$999 a month | 10% | Every plan, for all content |
| Insense | $500 a month ($400 yearly) | 7–20% by plan | Full digital rights |
| Trend | $550–$3,872 a package | In the package price | Social, website and ads |
Sources: JoinBrands pricing Influee pricing Insense pricing Trend pricing. Billo's rights rule is from its help center Billo help.
How does Billo work?
- 5,000+ vetted creatorsBased in the US, the UK and Canada, per Billo's help center.
- 7–12 days after the product arrivesPlus shipping time, which varies.
- Up to 2 edit or reshoot requests per videoEach adds 2–5 business days; work outside the brief can carry a reshoot fee.
- Usage rights pass to youOnce you approve the video. Creators don't post it unless you add organic posting (30 days).
Sources: delivery time Billo help, edits Billo help, creators Billo help, posting and rights Billo help. Billo's pricing link leads to its sign-in page, so prices aren't on this page Billo.
Billo vs making UGC with AI
| Billo (real creators) | UGCLive (AI) | |
|---|---|---|
| Who's in the video | A real creator using your product | An AI presenter or an AI creator |
| Time to first video | 7–12 days after the product arrives | Minutes |
| Product in hand | Yes, the creator receives it | Generated, or filmed by you |
| Revisions | Up to 2 requests per piece of content | Edit it yourself, or ask our AI, as often as you like |
| Many hook variations | Additional hooks can be ordered | Browser editor: AI edit, captions, 3 hooks, clean audio, eye contact |
| Posting | Optional: the creator posts for 30 days | Schedules to Instagram and Facebook (TikTok and YouTube coming) |
| Price | Not published | Free Starter; Pro $20/mo ($14/mo yearly) to Max $100/mo |
When is each the better choice?
Hire creators (Billo) when
- Yes: The product has to be held, worn, tasted or used on camera
- Yes: You want a real person's experience and a creator's audience
- Yes: You have one to two weeks and a budget per video
Make it with AI (UGCLive) when
- Yes: You're testing hooks, angles and scripts before paying creators
- Yes: You need videos today, every day
- Yes: You're a creator making your own UGC to pitch brands
Never
- No: Pass an AI presenter off as a real customer or a verified review
Becoming a creator yourself? Start with how UGC creators work and what UGC is. AI actor tools are compared in the MakeUGC review. Testing scripts before you pay creators? Our AI makes the first versions with an AI UGC creator or a talking AI avatar.
Free tools for the same video
Sources
Billo's own home page and help center, read on October 24, 2026; the other marketplaces' pricing pages, read on October 27, 2026. Prices change often and can differ by country, platform and promotion; the checkout screen has the final word. Nobody pays to be listed: how we research and test.
The best Billo alternatives for UGC videos FAQ
What is the best Billo alternative?
It depends on how you want to pay. JoinBrands has a free pay-as-you-go plan with creators setting prices; Trend sells fixed-price video packages; Insense and Influee are monthly plans for brands hiring creators every month. To test scripts and hooks before paying creators, make the first versions with AI.
How much does Billo cost?
Billo doesn't publish prices on its public pages: the pricing link goes to its sign-in page, and the home page offers a free sign-up or a call.
How long does Billo take?
Its help center says creators usually deliver 7 to 12 days after receiving your product, plus shipping. Edits or reshoots add 2 to 5 business days.
Is AI UGC as good as real creators?
Not for everything. A real person can hold and use your product and speak from experience; an AI presenter can't. AI is faster and cheaper for testing hooks and scripts. Many brands use both.
Do Billo creators post the video on their accounts?
Not by default. An optional organic posting add-on has the creator post it for 30 days. Usage rights pass to the brand once you approve the video.
Still have questions?Email us
Other comparisons
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